doorknob.design
doorknob.design
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doorknob.design is a graphic design and brand design and design consultancy company by art director and designer Toru Arima and designer Atsuko Ito. The company supports the visualisation of resources through visualisation. We are not a design office in the traditional sense. We started our activities in 2017 as a receptacle to support emergent idea development through visual thinking (thinking with the eyes and ears), seeing design as a means for ‘empathy’ and ‘discovery’.
The activities of doorknob.design are,
The activities of doorknob.design consist of two approaches: ‘value visualisation’ and ‘changing the way we look at things’.
Value visualisation translates ambiguous and difficult-to-understand concepts, such as thoughts, concepts and existing values that have not yet been manifested, into visible forms, creating a ‘target’ that can be understood by anyone. This intuitively promotes understanding and information sharing, and fosters empathy with the ‘value (product, resource, brand)’.
The aim is to develop methods and implement demonstration programmes to create new and innovative value. For example, we develop visual tools that facilitate the ‘discovery’ of ideas and enable the mining of buried resources that cannot be found with existing marketing tools.
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If you find any copies of we works in any other places being used on a web site, printed or sold without we permission, please inform we as soon as possible, for there is a possibility of an infringement of copyright. It is also helpful if the URL(if there is one) or the place they are being printed or sold is indicated, so that it is possible to warn or to take legal actions against the person involved. post@doorknob.design